John Avery

Honda has over 100 websites and was looking for ways to reduce this number while improving the user experience and lowering costs.

RPA designed and managed the Tech Tutor site, a place to find how-to videos for every Honda.

The Honda Info Center was also developed by RPA, as the dealer and sales consultant’s go-to site for all the latest Honda, and competitive vehicle information. This site was also opened up to consumers, with some competitive and new model content password protected.

With consumer and dealer audiences using both sites, it made sense to merge them. RPA was tasked with making this happen. I was the design lead for this project.

The new Honda Info Center also simplifies site management, with an integrated database of product information and awards shared with the Honda Auto site. Updates are also handled quickly and easily with flexible, intuitive authoring tools.